The modularity of the software is expressed by the key visual: The honeycombs form a modular system – an agile network of linked data. As for this software two experts have joined forces: the Haufe Group and FIO SYSTEMS AG, it was necessary to use visual parameters of both companies. The blue color spectrum as a basis has been complemented by fresh accent colors, which give the appearance more dynamic. The subjects focuses on the user – axera is perfectly tailored to their daily work – whether in the office, at home, on a PC or tablet. The illustrative style simplifies the presentation of complex structures and stands out from the competition.
Client
Haufe Group
Agency/Year
kleiner und bold, 2016