Hascher Jehle anniversary exhibition

Berlin architects Hascher Jehle used the occasion of the firm's 20th anniversary to launch a series of communication activities to promote the practice. “Thoughtful Buildings” served as the title for the exhibition and is the starting point for an ongoing campaign.

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“Thoughtful Buildings” describes the practice’s ethos of rigorous analysis and the ambition to create a unique and thorough response to the client’s brief and the architectural context. The anniversary identity was applied to invitations, posters, banners, a new periodic journal and a series of six films introducing milestone projects together with an insight into the workings of the practice.

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